The Future of Executive Education
by Daniel L. Stotz, M.S.
But great leaders don’t keep learning just for their own sakes. They know in their bones that the measure of their success stands or falls on the caliber of the leaders they grow. So they do their best to inspire every person in the organization to develop their potential greatness. And great leaders never let a high-potential employee get away. They trust their eye for talent and they challenge the most, those they believe have the best inside.
What does the future of executive education look like?
In the past, all too often, executive education served as a nice diversion. A little learning, a few rounds of golf, shopping and sightseeing, and then back to the grind. No more.
If the future is here, but just unevenly distributed, then what does the future of executive education look like?
First, it’s radical. Full-on. Bring your whole person or don’t come. As the Marines say, “The way we train is the way we fight.” Executive education of the future will feel more like simulated battle than like death by PowerPoint.
Second, it’s real. Program participants won’t be allowed to come back to work without ideas and tools they can use immediately. Forget stale case studies about another firm’s challenges or problems. Tomorrow’s executive education will be all about your organization, your challenges, and your problems.
The world will belong to those who can sense, create, relate, and challenge.
Third, it’s relational. The world will belong to those who can sense, create, relate, engage, inspire, motivate, and challenge. No matter what you’re learning, if you’re not learning to bring out the best in others and the best in yourself, then you (or your sponsoring company) are wasting your money.
Radical Executive Education: Key to keeping the very best of the best
The retention of top talent has become equally important, if not more important, than the development of top talent. Senior leaders are now believers that it is their employees—rather than new products, services or technology—that will drive the future growth and success of the company. The book Employees First, Customers Second: Turning Conventional Management Upside Down by Vineet Nayar provides important lessons on how one CEO used the Employees First, Customers Second (EFCS) approach to transform his company from a slow-growth bureaucracy into a marketplace powerhouse. Sending high-performing, high-potential employees to executive education programs is a great way to retain them because it is both a tangible demonstration of the company’s ongoing investment in their future, as well as a “thank you” for past contributions.
Real Executive Education: Lead innovation and growth, or else…
Adaptive leadership and strategic innovation are the hottest topics in executive education today. A recent IBM-sponsored survey of 1,541 CEOs, general managers and senior public sector leaders worldwide reported “that events, threats and opportunities aren’t just coming at us faster or with less predictability; they are converging and influencing each other to create entirely unique situations. These first-of-their-kind developments require unprecedented degrees of creativity—which has become a more important leadership quality than attributes like management discipline, rigor or operational acumen.” Successful organizations are those that have learned to integrate creativity and innovation with leadership and strategy.
Relational Executive Education: Working together to deliver results
Organizations are demanding that executive development programs deliver immediate business results. They want their employees-participants to acquire the knowledge, skills, and creativity needed to lead the company into uncharted territory while simultaneously solving strategic problems. To achieve these dual objectives, executives are working more closely with business school professors to both design and teach programs. Future executive education programs must offer the right balance of theory and practice. Theory without practice is irrelevant but practice without theory is unsustainable.
On the technology front, top business schools around the world including the Robinson College of Business are embracing the concept of “flipping the classroom” where the lecture portions of the content are delivered to participants before the program via pre-recorded webinars. Then the face-to-face part of the program is devoted to discussing and applying the frameworks and models to real-work projects.
Developing your leadership skills is the best way to accelerate your career. The most effective way to make your organization better is by helping others develop their leadership skills too.
An English nobleman sought to reward a selfless, heroic Scotsman who saved his son from certain death. The humble Scot refused any reward. The lord, sensing greatness in the man, insisted. When the Scot refused again, the nobleman said “Alright, but let me pay to educate your son the way I am educating my own.” The Scot accepted. His son went on to make one of the greatest medical discoveries of all time. When the lord’s son lay dying from infection, the Scotsman’s son’s discovery saved him. The Scotsman’s son? Alexander Fleming, discoverer of penicillin. And the nobleman’s son? Winston Churchill.
Our world needs more great leaders and courageous innovators. Steve Jobs said it well: “Innovation distinguishes between a leader and a follower.” But John Quincy Adams said it first and best: “If your actions inspire others to dream more, learn more, do more and become more, you are a leader.”
About the Author
Daniel L. Stotz, M.S., is senior director of Executive Education and lecturer at Georgia State University’s Robinson College of Business. Dan has 18 years of experience designing senior-level executive development programs that integrate the topics of leadership, innovation, and strategy. He plays the lead role in working with senior executives to design customized executive education programs that accelerate the leadership development process. His current and past clients include Cox Enterprises, the FBI Crime Labs, GE Energy, Georgia Gulf Corporation, McKesson Technology Solutions, NCR Corporation, Regions Financial, Rollins Inc., and the NASA Johnson Space Center to name just a few. Dan earned a Master’s of Science in Management from Colorado State University.